When a new format of radio was introduced in the early and mid-sixties, with stations that focused on playing RnB and soul music almost exclusively a new kind of star was also born, the radio DJ. These new celebrities could literalyy make or break a record by either getting behind it or not, and as such they were of immense importance to the promotion men and label owners of especially smaller companies. E. Rodney Jones was one of Chicago´s most popular and important radiojocks during soulmusic´s heyday and could ask for pretty much anything he wanted, the labels would agree if it ment having him on their side for the next release. Thus, he became not only a DJ but also an artist and songwriter, as well as concert arranger, where he got acts from various labels to perform at his events in exchange for airtime on his show. This is the second of his own two 45s for the TUFF label, released problably sometime during 1967. Enjoy!
"Peace Of Mind"